NASCAR Sprint Cup Series driver, Greg Biffle, has teamed up with the American Dental Association to raise dental awareness this weekend at Michigan International Speedway. The Give Kids a Smile campaign is a dental education program that is currently in its 11th year. The program provides dental services to more than 400,000 underserved children.
Driver of the No.16 3M Ford Fusion, Greg Biffle, first teamed up with 3M ESPE Dental, the ADA Foundation, and Henry Schein in 2011 to spread the Give Kids a Smile message to the NASCAR audience. Biffle’s support includes a public service announcement featuring himself and ongoing outreach to parents and children through dental offices, community events, and media.
The American Dental Association president, Dr. Robert Faiella, comented on their organization’s partnership with Biffle. He said, “Greg Biffle’s support of Give Kids A Smile will help us get the prevention message out to more families. We applaud his generous efforts, as well as those of the program sponsors.”
When asked about having dental health on his car this weekend for kids, Biffle commented, “Yeah, it’s a great thing that 3M does with the American Dental Association with the Give Kids A Smile program. A lot of children go with less than a satisfactory level of dental care and this is a good way to build awareness for that. They do a tremendous amount of screenings here at the race track for kids and build awareness around the country about how important it is to have proper dental health, so we’re excited to have them on the car. I think this is the third or fourth year and we’ve done it at different race tracks. Last year it was Richmond and this year it’s here at Michigan, so we’re certainly excited about the program. 3M does a lot to build awareness for a lot of different causes and this is a good one.”
Biffle’s No. 16 Ford Fusion will feature a Give Kids A Smile logo on the hood, roof and bumper, along with the logos for 3M ESPE and Henry Schein Cares on the bumper to spread the important dental health message. Race fans can also visit the 3M display in the midway for healthy dental tips, fun family activities, prizes, and meet Greg Biffle on Saturday morning in the Kids Zone Area.