Quality Inn and MRN Rev Up for 2019 Coke Zero Sugar 400 with NASCAR Fan Giveaway

Rockville, Md., (July 6, 2018) – Quality Inn is teaming with “The Voice of NASCAR,” Motor Racing Network, to offer two lucky NASCAR fans the opportunity to win tickets to the 2019 Coke Zero Sugar 400 at the legendary Daytona International Speedway. The “It’s Quality® Time, Race Weekend Giveaway” sweepstakes runs from July 6 to July 22, 2018, and fans can enter at QualityInn.com.

“The Coke Zero Sugar 400 celebrates the rich tradition of NASCAR at one of the most historic speedways in the country,” said Caragh McLaughlin, head of domestic brand management for Quality Inn, Choice Hotels. “The Quality Inn brand has properties near many racetracks across the country and, at these and all of our properties, the brand offers the amenities guests desire at a tremendous value. This contest allows Quality Inn to give NASCAR fans a truly memorable experience.”

The “It’s Quality® Time, Race Weekend Giveaway” sweepstakes will award one lucky winner with the following:

American Muscle
  • Two tickets to next year’s race
  • A three-night stay at the Quality Inn Daytona Speedway hotel
  • Travel and transportation for two to Daytona Beach, Fla.
  • Giveaways provided by Motor Racing Network and Quality Inn

The Quality Inn Daytona Speedway hotel provides travelers with unmatched valuable guest experiences along with all essential amenities, including free breakfast and Wi-Fi, a business center, and comfortable rooms. The hotel is located across the street from Daytona International Speedway and a short drive from the Kennedy Space Center, Walt Disney World, Universal Studios, SeaWorld, and more.

Fans attending this year’s Coke Zero Sugar 400 on July 7 will be able to learn more about the sweepstakes and the Quality Inn brand through multiple touchpoints across the racetrack, including ISM Vision commercials and mobile units in the UNOH Fanzone.

Plus, at 18 NASCAR races around the country this summer, the Quality Inn brand will be the presenting sponsor of MRN’s interactive “Fan Vote”—with trivia and race questions that will pop up on MRN’s live radio broadcasts, social media posts, on audience headsets and scanners, NASCAR.com, and at the racetrack on the ISM Vision screens.

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Quality Inn® Get Your Money’s Worth

Choice Hotels International was originally founded on Quality. As the company’s legacy brand, Quality Inn continues to deliver on its original commitment of providing guests with an affordable and enjoyable stay. The brand’s signature “Value Qs”, which include premium bedding, hot and healthy breakfast, friendly service, and free Wi-Fi, help guests focus on the people and travel memories that matter most. Quality Inn is one of the largest and most recognized brands in the midscale segment with more than 1,800 properties open worldwide as of March 31, 2018. For more information, visit choicehotels.com/quality-inn.

About Choice Hotels

Choice Hotels International, Inc. (NYSE: CHH) is one of the world’s largest hotel companies. With over 6,800 hotels franchised in more than 40 countries and territories, Choice Hotels International represents more than 550,000 rooms around the globe and, as of March 31, 2018, there are more than 900 hotels in our development pipeline. Our company’s Ascend Hotel Collection®, Cambria® Hotels, Comfort®, Sleep Inn®, Quality®, Clarion®, MainStay Suites®, Suburban Extended Stay Hotel®, WoodSpring Suites®, Econo Lodge®, Rodeway Inn®, and Vacation Rentals by Choice Hotels® brands provide a spectrum of lodging choices to meet guests’ needs. With more than 36 million members, our Choice Privileges® rewards program enhances every trip a guest takes, with benefits ranging from every day rewards to exceptional experiences, starting right when they join. All hotels and vacation rentals are independently owned and operated. Visit us at choicehotels.com for more information.

About Motor Racing Network

Motor Racing Network – “The Voice of NASCAR,” now in its 49th year of broadcasting, is a wholly owned subsidiary of International Speedway Corporation and the primary source for NASCAR stock car racing and related radio programming.  MRN’s award-winning play-by-play coverage of the Monster Energy NASCAR Cup Series, NASCAR Xfinity Series and NASCAR Camping World Truck Series is delivered via satellite to more than 650 radio stations nationwide plus the American Forces Network.  Motor Racing Network is the largest independent sports radio network in America … In addition to servicing a nationwide network of affiliate radio stations, all programming is streamed live at individual stations’ websites as well as MRN.com – and also accessible on mobile devices.

About Daytona International Speedway

Following a $400 million renovation in 2016, Daytona International Speedway was awarded the SportsBusiness Journal’s prestigious Sports Business Award for Sports Facility of the Year. Daytona International Speedway is the home of “The Great American Race” – the DAYTONA 500. Though the season-opening Monster Energy NASCAR Cup Series event garners most of the attention – as well as the largest audience in motorsports – the approximately 500-acre motorsports complex, also known as the “World Center of Racing,” boasts the most diverse schedule of racing on the globe. In addition to at least nine major event weekends, the Speedway grounds are also used extensively for events that include concerts, civic and social gatherings, car shows, photo shoots, production vehicle testing and police motorcycle training.

Forward-Looking Statement

This communication includes “forward-looking statements” about future events, including anticipated expenditures on brand improvements and hotel openings. Such statements are subject to numerous risks and uncertainties, including construction delays, availability and cost of financing and the other “Risk Factors” described in our Annual Report on Form 10-K, any of which could cause actual results to be materially different from our expectations.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of SpeedwayMedia.com.


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