Tag: Xtreme Concepts

  • Xtreme Concepts and JGR form alliance/Jeffrey Earnhardt to run two Cup and Five Xfinity races

    Xtreme Concepts and JGR form alliance/Jeffrey Earnhardt to run two Cup and Five Xfinity races

    Jeffrey Earnhardt to drive No. 81 Toyota in both series

    DAYTONA BEACH, Fla., (Feb. 14, 2019) — Xtreme Concepts Inc., a worldwide leader in turnkey security solutions, is augmenting its existing sponsorship of Joe Gibbs Racing (JGR) by forming an alliance with the team that will see Xtreme Concepts Racing (XCI Racing) field its own racecars in two Monster Energy NASCAR Cup Series races and five NASCAR Xfinity Series races in 2019.

    Jeffrey Earnhardt will drive XCI Racing’s No. 81 Toyota in both series, with the team’s debut coming March 30 in the Xfinity Series race at Texas Motor Speedway in Fort Worth. The event will serve as a precursor to XCI Racing’s NASCAR Cup Series debut when it unloads for the April 28 race at Talladega (Ala.) Superspeedway.

    XCI Racing will return to the Xfinity Series June 29 at Chicagoland Speedway in Joliet, Illinois, July 5 at Daytona International Speedway, Aug. 16 at Bristol (Tenn.) Motor Speedway and Aug. 31 at Darlington (S.C.) Raceway. XCI Racing will finish its maiden season Oct. 13 in the NASCAR Cup Series race at Talladega.

    “We are taking a very deliberate and methodical approach to becoming a NASCAR team,” said Landon Ash, founder of Birmingham, Alabama-based Xtreme Concepts and owner of XCI Racing.

    “Having a technical alliance with Joe Gibbs Racing makes the learning curve a little less steep and allows us to field competitive racecars right out of the gate.

    “Our ultimate goal is to become a fulltime team in the NASCAR Cup Series. We’ll take what we learn this season and apply it to next season. We plan to grow incrementally, and our alliance with JGR will be a key component of that growth.

    “As we build the competition side of our race team, we’re also building a strong marketing platform for our brands, most notably iK9, a comprehensive canine solutions provider for detection and service dogs. iK9 will be the lead brand on the No. 81 Toyota in both series. Jeffrey Earnhardt has been an excellent representative for Xtreme Concepts and iK9, and through this endeavor with Joe Gibbs Racing, we plan to grow together.”

    JGR is one of the premier organizations in NASCAR with four NASCAR Cup Series teams, three Xfinity Series teams and a driver development program. Its depth of resources will allow XCI Racing to run competitively and build for the future.

    “JGR prides itself on delivering performance, not just for us, but for our partners,” said Coy Gibbs, Vice Chairman and Chief Operating Officer, JGR. “Having a new team in XCI Racing is great for our sport, and all of us at JGR are committed to ensuring its success.”

  • Jeffrey Earnhardt to Run Nine Races with Joe Gibbs Racing

    Jeffrey Earnhardt to Run Nine Races with Joe Gibbs Racing

    Jeffrey Earnhardt, fourth generation NASCAR Monster Energy Cup Series driver, sets forth a partnership with Joe Gibbs Racing and Xtreme Concepts Inc. for nine races in the NASCAR Xfinity Series in 2019.

    Earnhardt will drive the No. 18 at the season opener at Daytona International Speedway in February, and Earnhardt understands completely the opportunity with the winning organization.

    “I’ve worked incredibly hard for this opportunity and I’ve got to thank Xtreme Concepts for making it happen,” Earnhardt shared with the media. “You see the level of expertise Joe Gibbs Racing has and the caliber of equipment they bring to the racetrack every week. As a driver, it’s exactly where you want to be. It’s the best opportunity I’ve had in my career and I plan to make the most of it.”

    Xtreme Concepts has already sponsored the No. 96 Cup car with Gaunt Brothers Racing in ten races, along with one of its own brands, iK9, a provider of canine detection and service dogs, along with professional handler education and services. Nine of these races were with Earnhardt behind the wheel.

    “We believe motorsports is an incredibly strong platform to highlight the many services Xtreme Concepts can provide, and we also believe in Jeffrey Earnhardt,” said Landon Ash, founder, Xtreme Concepts. “I know firsthand how just having the opportunity to show what you can do is all you need to find success. It’s how we’ve grown Xtreme Concepts since our founding in 2008 to a worldwide leader in security concepts and solutions. Jeffrey has been an excellent representative for Xtreme Concepts and our brands like iK9, and through this endeavor with Joe Gibbs Racing we plan to grow together.”

    Earnhardt has made over 150 starts across the top three touring series in NASCAR, but this will be his first with a championship-winning organization. Ryan Preece had a similar experience, resulting in two victories over the last two years. Earlier this year, Ross Chastain took the opportunity for three races with Chip Ganassi Racing and earned his first career win at Las Vegas Motor Speedway. Matt DiBenedetto is taking a leap of faith as well in the Cup Series with Levine Family Racing in 2019 and their new affiliation with Joe Gibbs Racing, essentially replacing the defending championship team of Furniture Row Racing.

    “From the time we first came to NASCAR in 1992, we’ve always put forth maximum effort to have the best possible results on the racetrack,” said Coy Gibbs, Vice Chairman and COO of JGR. “Our Xfinity Series program is the perfect example of what happens when preparation meets execution. We’ve had both up-and-coming and veteran drivers achieve success in our racecars, and that success has translated to the partners they’ve represented. We think Jeffrey Earnhardt has the talent to win races and deliver strong results for Xtreme Concepts.”

    Joe Gibbs Racing plans to announce the other eight races for Earnhardt during the off-season.